April 1, 2014

ab+c Creative Intelligence Launches “Lightning in a Bottle” Competition

#LIABPhilly

Philadelphia, PA — ab+c Creative Intelligence, a full-service marketing communications firm, wants to identify the next great business idea originating from a Philadelphia-based company. The agency’s “Lightning in a Bottle” competition seeks entries from companies located within the city limits that have a game-changing product or service ready to go to market.

Entries will be accepted from April 14 to May 19 online at www.LightningInABottleAward.com. A blue-ribbon panel of judges representing business, academia, and government will evaluate the submissions. In addition, the public can vote for their favorite entrants via the website.

Ten finalists will be chosen and asked to make in-person presentations to the judging panel. In conjunction with other strategic partners, ab+c Creative Intelligence will award the winner a year of creative marketing services free of charge at an announcement party on June 19.

“Our company’s Philadelphia heritage goes back to 1928, so we have a strong commitment to helping the city grow,” said John Hawkins, President and CEO of ab+c. “We want to help an enterprising Philadelphia business generate some electricity.”

ab+c Creative Intelligence is a 43-year-old full-service marketing communications agency with offices in Wilmington, Delaware; Philadelphia; and Bloomsburg, Pennsylvania. Established in business-to-business and consumer marketing, the agency brings creative intelligence to local, regional, national and international accounts in a variety of industries. Ad Week selected the agency as the 2013 “Top Shop” in Delaware.

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